A Coat Drive is a simple and highly visible community outreach initiative where a branch or storefront serves as a collection point for new or gently used winter coats. Team members, members, and retail partners are invited to donate coats that are then distributed to local schools, shelters, or community organizations supporting individuals and families in need during colder months.

This initiative is an effective way to increase community engagement, strengthen retail partnerships, and position the branch as a trusted community resource. It also provides a meaningful opportunity for staff and members to participate in a shared effort that makes a direct impact in their local area.