Financial Institution: Nuvision Credit Union

Put Your Community in the Spotlight

Your branches are more than places where customers and members conduct business. They are part of the communities you serve, and there is a tremendous opportunity to use your branch as a platform to support local businesses.

The Business Spotlight is a simple way to recognize and promote a small business in your community. Each branch selects a local business to feature every two weeksor monthly, creating an ongoing opportunity to introduce customers and members to the businesses that make your community unique.

Invite the featured business to provide business cards, brochures, flyers, photos, promotional materials, or other collateral that can be displayed in the branch. Consider creating a designated Business Spotlight area where the featured business can be showcased and easily noticed by customers and members.

This initiative can help you:

• Support local businesses by giving them meaningful exposure
• Strengthen community relationships with local business owners
• Create new opportunities for conversations and connections
• Showcase your commitment to the community
• Give customers and members a reason to discover and support local businesses

Invite the business owner or team to stop by the branch, take a photo with your staff, or share a little about their business. Feature their story on your social media or other communication channels when appropriate.

A Business Spotlight doesn’t have to be complicated.

Choose a business. Tell their story. Give them a place to shine. It is a small gesture that can make a big impact in the community you serve.